In his resignation from Google, Geoffrey Hinton expressed concerns over the dangers of AI, stating that soon it could become more intelligent than humans and could be easily manipulated by bad actors.

Alec Boere, Associate Partner for AI and Automation, Europe at Infosys Consulting suggests that to mitigate fears surrounding AI, responsibility should be at the forefront of the enterprise when implementing AI models – with a particular focus being placed on the five core pillars of trust.

“To mitigate fears surrounding AI and prevent dangerous outcomes, responsibility should be at the forefront of the enterprise when implementing AI models. To do this, particular focus should be placed on the five core pillars of trust.

“The first pillar is fairness – having an AI model that runs without bias, to treat consumers and employees fairly. The second is protection, to not only safeguard an individual’s personal information but to resist potential cyberattacks and comply with all legal and regulatory environments. Then comes business accountability and explainability for the decisions the model makes, followed by inclusivity and societal benefit. 

“These core focus areas in the delivery of AI-based solutions stem from the human and cultural approach led from within the enterprise. For example, businesses must have diverse teams to avoid transferring human bias into the technical design of AI – as the AI is driven by human input. Businesses should also avoid using outdated data, because these algorithms will then only amplify the patterns from the past and not design new ones for the future. This was highlighted by the OpenAI Dall.E2 model, which when asked to paint pictures of startup CEOs, all were male. 

“Whilst OpenAI has opened the ChatGPT door, greater controls need to be put in place, allowing for the management of data sources and more guardrails to ensure trust. To help maintain this trust, every organisation should have policies to ensure they are being AI responsible and should be working with organisations like the CBI and TechUK to help shape government policies too.”

For more information about Infosys, visit