Drax Electric Vehicles is offering all Energy & Environment Alliance’s (EEA) members the chance to win up to £10,000 for the supply and installation of electric vehicle (EV) charging stations at a hotel property in the UK. Drax will also provide the first three years of service, software, and maintenance (value of £1,000), free of charge.

The competition aims to help showcase how an EV charging station can attract valuable new business to a hotel and how it can significantly reduce the property’s carbon footprint. As ownership of electric cars continues to grow, ensuring hospitality businesses have the right infrastructure to attract customers will be vital for the industry’s future success. Research from Drax found that if businesses want to keep up with the rapidly growing EV market, at least one in every 10 parking spaces should be an EV charge point, with that number increasing to one in five over the next five years.

Ufi Ibrahim, CEO, EEA, said: “Thanks to EEA’s strategic partner Drax, this is a great opportunity for one of our members to add an attractive customer amenity, EV charging, with low risk and low cost. The number of electric car owners in the UK has grown exponentially from 1% of new vehicles registered in 2015, to 18.6% last year (SMMT, July 2022). So, I am confident that it won’t be long before EV charging will become a need to have rather than a nice to have”. 

Paul George, Commercial Manager, Drax EV Charging & Infrastructure, said: “The idea of the competition is to show hotel owners the benefits of installing an EV charging station at their property. Customers are likely to spend more during their visit if drivers are there for longer, charging their vehicles. Combining this additional spend with any profits made for charging makes it easy to see the business benefits and return on investment.”

The competition opens on 1st September 2022 and entries will be assessed by a judging panel, comprising of representatives from both Drax and the EEA, who will look for the following:

  • Pictures of where the installation would go
  • Willingness to work closely with Drax on the installation
  • Scope to expand installation across the EEA member’s estate
  • Ability and willingness to host events at the location to showcase the technology – this will include meeting space, car parking, convenient road connections in or close to a major city and access to good public transport
  • Plans to promote EV charging at the property
  • Willingness to prepare a case study, with images and data, on the installation and the benefits that have been delivered to the property from it

EEA members have until 18th November 2022 to enter the competition with the winner announced in December 2022.

For more information on how to apply and about the terms and conditions of the competition, please email anja@tarsh.com.

About the Energy & Environment Alliance (EEA)
The Energy & Environment Alliance (EEA) is not-for-profit coalition of hospitality sector leaders, which is on a mission is to:

  • Pioneer the first universal, scientifically robust standards and metrics for sustainable design, construction and management of hotels and other hospitality assets
  • Initiate access to green finance, sustainability backed loans and improve asset values
  • Obtain energy at low cost and carbon free
  • Negate climate related risks and lead on environmental, social and governance (ESG) practices
  • ESG-proof legal agreements, corporate disclosure, and governance statements
  • Engage local authorities, government, and international institutions to ensure effective and fair legislation
  • Radiate innovation, know-how and best practice


About Drax
Drax Group’s purpose is to enable a zero carbon, lower cost energy future and in 2019 announced a world-leading ambition to be carbon negative by 2030, using bioenergy with carbon capture and storage (BECCS) technology.

Drax’s around 3,000 employees operate across three principal areas of activity – electricity generation, electricity sales to business customers and compressed wood pellet production and supply to third parties.